for me it is but its not, nearly all of my family, and close family friends no about my hobby, but friends at school, i think dont need to know, but if they ask ill tell em, funny thing though, stupid, but a little while back, i had a friend from school who is like the big athlete popular kid we all know the type, but i had him over, and i putt al my 1/6th stuff away cause i didnt want him to think i was a loser, not that i cared but i did it anyways, but i forgot to put one of them away. we walked in my room and i saw him in the corner of my eye and i got a little nervous at first, and while we just hanging out, he finally got up like he had been waiting for something, went up to the shelf where he was and said, exact words "Damn dude this is F***** awesome, you got anymore" i was shocked at first that he was intrested in it, but not as shocked as i was 2 hours later when we put together about 8 fully loaded figures. my best friends know i do the hobby, and they dont really say anything about it, and sometimes they even help me put some together when were bored. so id have to say like others, i dont tell anyone, unless they ask.